Client: 
A MISSION (ACCOMPLISHED) TO LAUNCH THE MOST VERSATILE, PORTABLE AND AFFORDABLE FITNESS TOOL INTO THE HEALTH AND WELLNESS MARKET. Launched in late fall of 2010, The CoreFitnessRoller is endorsed by celebrity trainer and fitness guru, Kathy Kaehler and Basi Pilates Founder Rael Isacowitz. Over a 6-month campaign, Smack! Media helped launch the CoreFitnessRoller by providing marketing consulting for web site and collateral material along with launching a social media campaign.
Services Provided:
Social Media Highlights Include:
- Development of Facebook, Twitter, LinkedIn, YouTube and CoreFitnessRoller Blog
- In less than 6 months, Twitter growth of 0 to 600 quality followers
- Weekly Upward Growth of "Likes" and conversations on Facebook
Stay tuned to read about campaign progress and highlights.
