Sasha Diguilian is taking what it means to be a professional athlete to new heights. This record setting climber (she just became the first woman, and one of only three people ever, to ascent Viaje de los Locos in Sardinia,…
What happens when you gather top fitness media and experts at UFC Gym in NYC and give them the TriggerPoint's new GRID X and boxing gloves? SMACK! Media put together a fiercely fun boxing workout and pre and post workout…
SMACK! Media Founder Elisette ("Eli") Carlson shares her top PR trade tips with Forbes' contributor Jody Greene (co-owner of ChicCEO). In the first installment of the series, which encompasses Eli's passionate outlook for what she coins as "Public Relation(ships)," she…
It seems the SMACKANISTAS were seen everywhere this weekend! From Interbike and Charity Events to NYC Underwear parties (yes, you heard that right), this weekend was all about taking our Public Relation(ships) public! From spending quality time with clients to…
SMACKANISTAS Eli and Sara, along with Danielle Dietz-LiVolsi (CEO and Founder of NuttZo), have landed in New York City for a SMACK! Media Press Tour to introduce our favorite magazine editors to our favorite nut butter (move over PB &J,…
Meet Katie Araujo. She's the latest addition to the smart, sexy and fast crew of PR Mavens (The SMACKANISTAS) at SMACK! Media. Katie is a soccer player turned Triathlete has qualified for five World Championships during her short two-year career…
Shanna has become quite the jet-setter this month as she joined Eli for a whirlwind trip to New York City hot off the heels (and running shoes) of her trip to Seattle. The SMACK! Media mission was to join Jenn…