You've spent months planning and preparing for a major event--a press tour, endurance race or festival--but what happens on the ground when it's "game day" will be a considerable factor for it being a success! Eli and Natasha share some key tips from…
In the snowy mountains of Estes Park, CO, SMACK! Media planned, organized and hosted a snowshoeing expedition sponsored by Zamst, Tasc, and TriggerPoint led by five-time Everest Mountaineer, Melissa Arnot (Zamst and Tasc sponsored athlete) and adventurer and mountaineer, Jeff…
Have you ever dreamed about riding your bike with a cycling legend? If it was a REALLY good dream, it likely included some craft beer, gourmet meals and homemade ice cream along the route! Jens Voigt (aka Jensie) wants your…
If you are attending The Running Event in Austin, you won't want to miss the currexSole German beer garden on Wednesday at 6pm (Booth 236). Europe's most awarded insole company, and creators of the running specific RUNPRO insole, will also…
What happens when you gather top fitness media and experts at UFC Gym in NYC and give them the TriggerPoint's new GRID X and boxing gloves? SMACK! Media put together a fiercely fun boxing workout and pre and post workout…
The SMACKANISTAS work hard and play hard (just check out this video: http://www.youtube.com/watch?v=udS26PykegY ), and at the end of the day our muscles beg us for a good massage! Thankfully our Trigger Point Performance massage tools are never far from…
Count the SMACKANISTAS in for any party with an invitation that reads, "Ladies, ditch your sweaty workout wear for some party clothes and kick up your heels with wine, sweets, mingling, amazing giveaways and drool-worthy swag bags!" Sometimes every woman…
This fall, SportRx, global leaders in providing prescription sports sunglasses (they work with premium partners such as Oakley, Rudy, Nike, Smith, Spy, etc), moved to a new headquarters in the Mission Bay area of San Diego. SportRx President, Dan Bruton,…
It seems the SMACKANISTAS were seen everywhere this weekend! From Interbike and Charity Events to NYC Underwear parties (yes, you heard that right), this weekend was all about taking our Public Relation(ships) public! From spending quality time with clients to…
Today is National Sunglasses Day and we are thrilled to celebrate with the launch of the brand new SportRx website! SportRx is the industry leader in making performance prescription sunglasses lenses and wraps, and specializing in custom creations that help…